Branding for a new brewing company

Cloud 9 was created with the intent of serving beer that is inspired by living in the great PNW. With a playful logo and beer names, Cloud 9 is the new premier brewery in Seattle – hypothetically, that is. I am the Creative Director and Designer for this case study. 

Using inspiration from living in the PNW, I created the beer names and color palette. The clean can design highlights the logo and icons were created to compliment each name. Many people have hard time figuring out what the beer will taste like. The bar at the bottom of the can displays how sweet or bitter the beer is in a visual way.

Special Release

Many beer companies release special can designs for a special release. The geometric, 3D-inspired pattern uses unique branding, making it stand out among its related beer can designs.